Bill started Performance Aircraft in 2004 after gaining experience as a flight instructor, FBO manager, and new and used aircraft sales representative. His company vision was to leverage the power of internet and technology to improve the customer experience, and his original slogan read, “Selling aircraft through integrity, innovation, and knowledge.”
Given his background in the industry, Bill understands the ins and outs of aircraft ownership, positioning and marketing aircraft, and working with overseas buyers. He offers special insight into the late model Cessna and Cirrus markets, and he really enjoys helping first time aircraft owners understand and enjoy aircraft ownership.
With a vision to enable Nebraskans to enjoy the benefits of flight through top quality, safety first pilot training, Bill expanded Performance Aircraft in 2006 by opening a Cessna Pilot Center. Located inside Silverhawk Aviation at the Lincoln Municipal Airport (KLNK) in Lincoln, NE, Performance Aircraft offers professional flight training, aircraft rental, and the Performance Pilot Club.
Bill and his wife Sarah have three girls, Molly, Jenna, and Jacie. In addition to aviation, Bill enjoys fishing, boating, and serving in his church.